Variable Data template
Personalized Direct-Mail Postcards (Duplex 4-Up)
Merges recipient name, postal address, and an offer QR on the back of a duplex 6×4" postcard, then imposes four-up for cutting.
Ideal input: Two-page 6×4" landscape postcard PDF (front page 1, postal back page 2) plus CSV columns name, address, and offer_url
Template specs
| Complexity | Production pipeline |
|---|---|
| Steps | 2 |
| Category | Variable Data |
How the Personalized Direct-Mail Postcards (Duplex 4-Up) layout is built
Places recipient, address, and offer QR fields only on source page 2 (zero-based index 1), leaving the creative front unchanged for each recipient record.
Imposes four 6×4-inch records on each Tabloid side while keeping every personalized postal back paired with its matching full-color front after duplex printing and trimming.
Tools used in this template
Related guides
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